New Virtual Seminars from InXpo—A "Webcast on Steroids"
Webcasts have provided a powerful tool to broadcast important messages. Now, by adding social networking and user-generated content through InXpo's Virtual Seminar platform, anyone can make the experience even more engaging.
/Social Networks News Articles/ - CHICAGO, IL, September 22, 2007 - InXpo, the world's leading, most comprehensive virtual event provider, today announces the launch of its Virtual Seminar platform, a Web-based software service that transforms a stand-alone webcast or presentation into a more robust social networking environment by offering attendees the ability to create and view related user-generated content, engage and interact with other attendees and speakers, and view live and archived presentations—all from the comfort of their own home or office computers.
Using InXpo's software, seminar producers can track every online activity performed by attendees after logging in, which helps event organizers with increased lead generation and improved ROI. All information obtained can automatically be uploaded to a CRM system, enabling organizers to compare and benchmark data to other events. It also helps marketers efficiently reach new customers with messages tailored to interests reflected during their online activities, without having to sift through notes or business cards received during physical seminars.
"We've been doing successful, stand-alone webcasts for our association members for many years," said Jeffry Schmitt, distance education manager, HIMSS. "By leveraging InXpo's Virtual Seminar approach that adds social networking, user-generated content and a full trade show metaphor where appropriate, we're able to take the logical next step towards a richer, more valuable experience for the attendee and sponsor alike."
"Stand-alone webcasts have provided organizations a powerful tool to broadcast important messages to their different constituents," said InXpo CEO Malcolm Lotzof. "However, by adding social networking and user-generated content to a traditional webcast through our Virtual Seminar platform, we can make the experience more engaging and last for a longer period of time, thereby making it more valuable to the seminar host."
In addition to Virtual Seminars, InXpo offers other technology solutions, such as Virtual Trade Shows, complete with the virtual trade show floor and booths, and Virtual Job Fairs that enable event hosts to enrich their HR search beyond typical boundaries.
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